The excessive white space from post-processed JSP code can leave very much white space. This is very annoying when doing an examination of the XHTML code produced because of the chunks of white space that result.

For those using Tomcat 5.5+ there is a solution for this:

<init-param>
<param-name>trimSpaces</param-name>
<param-value>true</param-value>
</init-param>

Very simple implementation. Just add the code snippet to: $CATALINA_HOME/conf/web.xml

In the process of web design, we ask for our clients to provide a listing of a their competitor sites for us to examine and give a feedback report upon different levels of criteria as it applies to their unique web design project. Here are a few points of consideration when evaluating what makes a website effective:

continue reading "What constitutes an effective website?"

Interpreting website site data can be overwhelming, but said there are a few simple things Web shop owners can do — without absolutely any knowledge of analytics — that will provide instant benefits. These include helping you prioritize your paid and organic search marketing efforts, improving design and marketing by seeing exactly how many clicks each link on your site gets, flagging in on choke points in your selling cycle and identifying problem product pages, among others.

continue reading "Understand Web Analytics"